Both! Branding and creative are core to what we do, but we also handle digital strategy, content, paid media, SEO/AEO, social, CRM, campaigns, events, hospitality experience, and ongoing marketing leadership.

Yes. We provide high-end graphic design, campaign creative, print and digital collateral, art direction, brand systems, presentation materials, social assets, signage, menus, and ongoing creative oversight.

Yes. We work on full rebrands, brand refreshes, repositioning, naming, visual identity, messaging, websites, launch strategy, and the rollout that comes after the new brand is approved.

Yes. We provide senior-level marketing and creative leadership for businesses that need experienced strategic direction without hiring a full-time executive. We can guide teams, manage vendors, oversee campaigns, and help set the broader direction.

Yes. We have experience across luxury hospitality, guest experience, events, bars and nightlife, VIP and bottle service, menu development, promotional strategy, and the brand touchpoints that shape how a place feels in person.

Yes. We help businesses improve traditional search visibility and make their content easier for AI-powered search and answer engines to understand and surface. That can include website structure, service pages, FAQs, local search, content strategy, and ongoing optimization.

Yes. We have a partner that can build and oversee paid media strategy, coordinate Google and Meta campaigns, manage content and social strategy, develop creative, review performance, and work with specialized media partners when needed.

Absolutely. We work with businesses at different stages and budget levels. The best fit is usually someone who wants thoughtful, hands-on support rather than a large, layered agency relationship.

No! Bones is based in Charlotte and works with clients anywhere. We are comfortable running engagements completely virtually and are always willing to travel when being on-site will make the work better.

We intentionally stay boutique. We take on a limited number of clients so we can stay close to the work and give each business direct access to senior strategy and creative leadership. We are hands-on, responsive, and highly invested in the businesses we represent.

We have a trusted network of specialists and partners. If we do not do something ourselves, we usually know someone excellent who does, and we can help bring the right people together.

Both. We work on project-based engagements, ongoing retainers, fractional leadership, consulting, audits, brand builds, launches, and custom scopes based on what the business actually needs.